CORKSCREW

Corkscrew BBQ is a beloved restaurant that grew from a small delivery service into a thriving eatery known for selling out its signature meats before noon. Built on passion and dedication, the restaurant has developed a loyal and enthusiastic following. For this project, I redesigned the menu to make it more legible, dynamic, and aligned with the brand’s personality. I explored bold typography and strong color contrasts to preserve the restaurant’s authentic, energetic identity. The layout is structured in clear content blocks, allowing key items—such as bestsellers and specials—to stand out and making the menu easier to navigate despite the wide variety of offerings. The final design enhances the customer experience, improves clarity, and helps guide guests toward their choices more efficiently.

Client

Project

DELIVERABLES

fully redesigned menu layout (print + digital versions) Organized menu sections and categories Typography system and color palette Visual hierarchy structure (bestsellers, specials, etc.) Possibly a style direction or mini brand guide for menu usage High-resolution print-ready PDF

Year

2024

Role

Creative Direction